亚洲航空招聘市场经理Marketing Manager-广州
职位详情
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><strong><span style="font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">亚洲航空简介:</span></strong></p>
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><span style="font-size: 10.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">亚洲航空公司(<span lang="EN-US">AirAsia</span>),简称亚航,成立于<span lang="EN-US">2001</span>年;是马来西亚第二家国际航空公司,也是亚洲地区首家低成本航空。一共<span lang="EN-US">192</span>条国内及国际航线,覆盖<span lang="EN-US">20</span>多个国家。亚航一直致力于将低成本飞行带到新的高度,使“现在人人都能飞”的信念成为现实,并连续<span lang="EN-US">6</span>年获得“世界最佳低成本航空”称号。 </span></p>
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><span style="font-size: 10.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">目前在马来西亚、泰国、菲律宾、印尼以及柬埔寨拥有<span lang="EN-US">5</span>家短途子公司,是东盟区域最大的低成本航空公司。品牌旗下亚航长途两家长途公司,马来西亚亚航长途和泰国亚航长途公司也运营着定期直飞中国的航班。自成立以来,公司总计已将接近<span lang="EN-US">8</span>亿人次乘客运送至其飞行网络中超过<span lang="EN-US">130</span>个目的地。</span></p>
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</v:line><![endif]--><!-- [if !vml]--><span style="mso-ignore: vglayout; position: absolute; z-index: 251659264; left: 0px; margin-left: -14px; margin-top: 37px; width: 715px; height: 7px;"><img src="file:///C:/Users/fasco/AppData/Local/Temp/msohtmlclip1/01/clip_image001.gif" width="715" height="7" /></span><!--[endif]--><strong style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="font-size: 16.0pt; mso-bidi-font-size: 10.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;"><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></span></strong><strong style="mso-bidi-font-weight: normal;"><span style="font-size: 16.0pt; mso-bidi-font-size: 10.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">岗位</span></strong></p>
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><strong><span lang="EN-US" style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">1 </span></strong><strong><span style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">职位名称:市场经理</span></strong></p>
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><strong><span lang="EN-US" style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">2 </span></strong><strong><span style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">简历接收邮箱:</span></strong><span class="MsoHyperlink"><strong><span lang="EN-US" style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑;"><a href="mailto:daisyzhou@airasia.com">daisyzhou@airasia.com</a></span></strong></span></p>
<p class="MsoNormal" style="line-height: 19.5pt; background: white;"><strong><span lang="EN-US" style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">3</span></strong><strong><span style="mso-bidi-font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">地点:广州市天河区</span></strong></p>
<p class="MsoNormal" style="line-height: 1.8; background: white; word-break: break-all;"><strong><u><span style="font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">岗位职责</span></u></strong></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Responsible for the creation, development and execution of local marketing & market development activities to achieve business objectives;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Responsible for briefing campaigns to internal teams and agencies; analysing, providing feedback and approving media recommendations and creative concepts; and overseeing the production of campaign materials to ensure the successful execution of campaigns;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Monitor, analyse and report campaign performance results against targets set by the business;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Report to the Marketing Manager and works closely with him to align plans to the business’s goals, direction and objectives;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Work closely with functional support teams in PR, Digital & Brand to align campaign schedules to ensure smooth execution and consistency in communications;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Utilise creative channels to maximize promotional opportunities for AirAsia in a cost-efficient manner to build a consistent level of “buzz” around the brand;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Act as a Brand Ambassador for AirAsia to build the awareness of AirAsia as a global brand in the Low Cost Carrier space;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Conduct market research and analysis to evaluate trends, brand awareness and competition ventures</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Initiate and control surveys to assess customer and merchant trends and behaviours</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Organise offline events such as workshops or focus groups for customer and merchant research</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Write copy for diverse marketing distributions where needed (press releases, website, brochures, etc.)</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Assist to produce content for campaigns distributed for various purposes (social media, promotions, EDM, etc.)</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Monitor progress of campaigns using various metrics and submit reports of performance</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Assist with any ad-hoc day to day tasks as required by the team</span></p>
<p class="MsoNormal" style="line-height: 1.8; background: white; word-break: break-all;"><span lang="EN-US" style="font-size: 10.5pt; font-family: 'Helvetica',sans-serif; mso-fareast-font-family: 'Times New Roman'; color: #07132b;"> </span></p>
<p class="MsoNormal" style="line-height: 1.8; background: white; word-break: break-all;"><strong><u><span style="font-size: 13.5pt; font-family: '微软雅黑',sans-serif; mso-bidi-font-family: 微软雅黑; color: #07132b;">任职要求</span></u></strong></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Bachelor’s degree in Marketing or related discipline;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Experience within the airline, travel distribution or hospitality industries or similar consumer goods business is ideal but not necessary;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> A passionate and creative go-getter with the ability to work independently with little supervision;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> A commercial thinker with a keen sense of market & consumer trends;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Excellent analytical skills and ability to understand business financials;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Previous experience in managing and executing marketing campaigns, advertising campaigns, and social media with meticulous detail to attention;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Ability to manage multiple projects, both tactical and strategic in nature in a fast-paced environment - achieving both time and budgetary deadlines;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> A love for travel, and a keen understanding of different cultures;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Ability and willingness to work across different time zones;</span></p>
<p class="MsoNormal" style="line-height: 1.8;"><span lang="EN-US" style="mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin;"><span style="background-color: #ffffff; font-family: 'Microsoft YaHei', Tahoma, Verdana, Simsun; font-size: 14px;">•</span> Excellent verbal and written communication skills with the ability to converse with Senior Management and Senior external parties;</span></p>
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